Life in the American West was pretty rough back in the first half of the 20th century. So when hard working men and women needed comfortable clothes that would last, they bought Wichita Brand Overalls. Erwin Cotton Mills, founded in Durham, North Carolina in 1892, supplied the Erwin BluSerge Denim for these tough garments that came with lifetime guarantees and were “sanforized shrunk” to allow for minimum shrinkage after laundering. Their ad campaign in 1938 was designed to be straightforward. It simply said, “Look for the Wichita Brand label when you buy overalls.”

5.5 OZ. 100% RINGSPUN COTTON GARMENT-DYED UNISEX T-SHIRT

• Preshrunk, soft-washed, garment-dyed fabric
• Twill taped shoulder-to-shoulder
• Set-in sleeves
• Double-needle stitched sleeves and bottom hem
• 1" ribbed collar with double-needle topstitched neckline